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North Wales Edition 2003
    
 
    
Issue 1: June   2003   25,000    Copies
Issue 2: July   2003   25,000   Copies
Issue 3: August   2003   25,000   Copies
Issue 4: September   2003    25,000   Copies
     Content Back to Top
     North Wales events, attractions and hospitality providers in the four marketing areas that make up North Wales:
(1) Isle of Anglesey; Ynys Mon
(2) North Wales Coastal Resorts
(3) The North Wales Borderlands
(4) Snowdonia Mountains and Coast
    
The 2003 edition will carry a special 8-page, subject-focused 'Insight' supplement on North Wales:
Scenic Rail Journeys
Festivals and Events
Star-Graded Attractions
    
Distribution Back to Top
Distribution is through North Wales Tourist Information Centres and free-to-shoppers at Tesco, Asda, Sainsbury's stores in North West England in the vicinity of railway stations in Manchester and Liverpool travel-to-work areas.
     In 2003, an Advertising Poster and cross-carriage Advertising Panel will run over the same period at 50 key railway stations in the same travel-to-work areas, and on the full fleet of First North Western trains.
Advertising Poster
Advertising Panel
    
Supermarket Shopper Profiles Back to Top
 
    
Asda:   45% ABC1, 55% C2DE; 41% 25-44, 41% 45-64.  
Sainsbury's:   60% ABC1, 40% C2DE; 42% 25-44, 29% 45-64.
Tesco:   52% ABC1, 48% C2DE; 40% 25-44, 28% 45-64.
   
A……..   Upper middle class
B…….. Middle class
C1…… Lower middle class
C2…… Skilled working class
D…….. Semi Skilled/Unskilled working class
E…….. Lower subsistence levels
    
    
Click on any of the logos below for Shopper Profiles by region and brand.